For years, Donna Jordan’s voice guided countless quilting enthusiasts through intricate patterns and fabric choices, her calm and patient demeanor making the craft feel effortless.
But on March 14, in a moment that no one saw coming, her husband, Matt Jordan, interrupted one of her pre-recorded tutorials with a message that left fans reeling—Donna had passed away after a long illness.

It was an announcement that felt surreal. Viewers had tuned in expecting another of her signature step-by-step quilting guides, only to hear Matt, his voice heavy with emotion, confirm what many had feared. Donna was gone.
She wasn’t just a quilting instructor; she was a familiar presence in homes across the world.
Through Jordan Fabrics, the family-run business she built with Matt, and their YouTube channel, which boasts over 705,000 subscribers, Donna shared her love for quilting with a quiet confidence that made beginners feel welcome and experienced quilters feel understood.

Her journey with quilting wasn’t just about fabric and stitches—it was about connection. She and Matt, who met at just 16, spent their lives together, building a business and a community that revolved around creativity and craftsmanship.
As fans process the news, messages of love and gratitude continue to pour in.